Maximising the return on your property investment

Over recent years there has been an increase in the number of customers asking us to design the interiors of their holiday homes; indeed, we have featured some of these in previous case studies and blogs.

I think we can all see the attraction of a holiday home – the comfort of a home-from-home that can also be let out and provide a good investment return. The arrival of holiday letting platforms like Airbnb have made it easy for property owners to rent their holiday properties in just a few clicks. So, the potential yield from a second home is attractive and there is also potential to gain through the appreciating value of the property.

But, what really attracts holiday rental business?

Ultimately the use of online platforms means people can access a lot of information quickly, and there’s no doubt it is a predominantly visual medium. They key is to make your holiday let stand out from the rest and we believe that our professional design service can help you achieve what renters appreciate.

Good design and quality furniture will undoubtedly help to attract regular renters, moreover it will increase the number of returning visitors and reduce future marketing costs.  Holidaymakers who are happy with the quality and comfort of the property are likely to return and they are more likely to recommend it to family and friends.

A unique offer

Speak to anyone in property marketing and they will immediately tell you that good quality professional photography is crucial to attracting online viewers and ultimately more enquiries.  We wholeheartedly agree and, with this in mind, we have come up with a unique offer; if you use our services to design and furnish your holiday accommodation we will also help arrange professional photography of your holiday home on completion of the design and furnishing project.

We will help stage and set-up your photographs so, not only will you get a beautifully designed property, you also get the tools to help you realise its full potential in the holiday letting market, namely the photography that will attract rental enquiries online.

If you’d like to speak to us about a potential holiday property project, please email info@johndickandson.co.uk or give us a call on 0141 644 1115, we will be happy to chat through your requirements and demonstrate our understanding of this growing market.